Rachelle Strasburg - Vice President of Sales & Marketing

Rachelle Strasburg has a heart for service, a passion to transform aging services, and the experience to help our communities reach out to new residents. She joins Vista Prairie Communities as an 18-year veteran in senior care, specializing most recently in aging services campaigns and strategies for marketing initiatives.

She formerly served as the Corporate Director of Marketing for SilverCrest Properties and as a Corporate Sales and Marketing Consultant for Ebenezer. Rachelle began her senior services career as a caregiver at a senior living organization in Rochester, MN. She worked as a manager in residential memory care and later transitioned into independent living property management. Rachelle enjoys navigating and understanding the customer’s journey so that she can create thoughtful content, resources, and campaigns to support them as well as organizational goals.

Rachelle is an active member of LeadingAge Minnesota, having completed its Leadership Academy in 2019 and the organization’s Sales and Marketing in Senior Housing Certification program. She attended school at North Hennepin Community College and the University of Minnesota.